Christopher Autry - founder and CEO of London-based Tailgate Technologies – points out that „Tailgate is the first and only technology to transform all online display advertising whether it’s video, widget or banner into full e-commerce.“ The entire thing is consumer controlled – for the first time advertisers can measure their ROI @ Plugg, March 2009 in Brussels, Belgium
An overview of all pitches from Plugg 2009 can be found in the Plugg category.

