Posts Tagged ‘recession’

The Finish start-up Scred.com, founded by Kristoffer Lawson, focusses on banking for the 2.0 generation. Its version 1 has been successfully launched with around 1000 users already using this basic version. Version 2 with more exciting content will come out before christmas. Lawson tries to revolutionize the banking system by offering easy and fun-to-use tools to handle money. As the creative director of Alternative party - an art event in Helsinki he finds that money has always been a real headache. Users of Scred.com can simplify their money management among friends or on a trip by using Screds calculation, currency conversion and distribution tools and services. They can track debts between people and use Scred on their mobile even without connection!
Lawson, who already designed computer programs at age 7, just loves technology. He wants to make Scred extremely big and has no interest in focussing on the Finish market even if 50% of Screds users are from Finland right now. With regard to the financial crisis Lawson finds that time has worked in our favor since money is becoming more important. He adds: If you fail, its a stupid excuse, that its because of the recession.

Axel Schmiegelow, a German serial entrepreneur (denkwerk, sevenload), believes that the hardest sword is forged in the hottest fire, so he is looking quite optimistically to next years recessions effects on startups and he is not the only one out there with that opinion. Besides that Axel is an investor himself, he will continue investing and is always looking for great opportunities, which should be out of seed stage. Looking on the Swedish way of starting up, Axel Schmiegelow especially likes the entrepreneurial stories of IKEA and Tetra Pak, both Swedish companies with huge global success. The last one is a great example for how important it is to strongly believe in your idea to finally succeed. It took founder Ruben Rausing almost 10 years from the first invention of the Tetra Pak in 1944 until a way for mass production was found and the necessary machines set up and financed. Ruben Rausing points it himself in a great quote: Doing something that nobody else has done before is actually quite hard.