mg // 09.01.2009
Jan-Joost Rueb – eBuddy: The cards to win the game @ LeWeb08
Jan-Joost Rueb, co-founded eBuddy.com 4 ½ years ago and is now its CEO. eBuddy aggregates chat between Amazon, Yahoo, AOL, Facebook and others on the web and on mobiles offering a unified interface. As an added service to chats, eBuddy started offering ICQ in Germany. 41 people are working in eBuddy’s office in Amsterdam and the company now has over 100.000 new users every day and around 8 million users per month. With 1.5 billion banners ads on the web, worldwide advertising is crucial for eBuddy's business. According to Jan-Joost, mobile advertising will be launched in Q1 or Q2 this year. Furthermore, eBuddy has secured €5 million in its series A financing by Lowland Capital Partners and had a financing round with €6.5 million by Prime Technology Ventures. They will be reaching the last funding round in January. Jan-Joost points out: „In the beginning we were really focussed on making money, so much so that the VCs were laughing at us. Now we’re really happy we did it, since we have a healthy business.“
Jan-Joost wants to be „the biggest messenger on mobile phones worldwide“ and plans to grow by having big deals with carriers. He is positive that „in a few years every single phone will have IM on it – hopefully it’s going to be eBuddy. We have the cards to win that game, we just have to play it right!“
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