vt // 07.10.2008
getting young adults into charity – Martin de Ronde about onebiggame.org @ picnic
At the PICNIC conference there have been lots of business ideas flowing around. Martin de Ronde is a successful serial entrepreneur, who just sold his last company. With lots of free time he decided to set up something with charity but with an entrepreneurial and fun approach. Watch the video to discover what he is doing and how he is attracting young adults to charity.
If you are interested in more information about onebiggame.org you can find some other very interesting interviews with Martin de Ronde here and here.
Social entrepreneurship is no new thing, it always existed. Social entrepreneurs recognize social problems and use entrepreneurial principles to organize, create, and manage a venture to make social change. Success for them is related to the impact they have on society. That is different to business entrepreneurs who typically measure performance in profit and return. (source of defintion: wikipedia)
But more or less new is, that there is a big movement of social entrepreneurs using the Internet, digital media or web2.0 mechanisms to let the big change happen. One of the most famous examples is the US-based kiva.org founded in November 2005, enabling micro loans for entrepreneurs all over the world through an Internet based platform where anybody can participate by contributing as little as 25$. Being enormously featured through press and media such as CNN and BBC, or through personalities and politicians such as Bill Clinton, kiva could raise more than impressively 45mill$ for more than 63.000 loans so far. Seth Godin already called it in 2005 "...a great first step in opening up bottlenecks." And Guy Kawasaki mentions six lessons which any entrepreneur can learn from the kiva phenomenon. So take your courage and change the world!
Just in case you plan to set up you own social business, here is a great presentation on how to plan your social enterprise:
From 24 to 26 September 2008, hundreds of creative minds from all over the world came together in Amsterdam for the third PICNIC. For nice fotos, shot at the event follow the link to the eventsite picnicnetwork.org
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If you are interested in more information about onebiggame.org you can find some other very interesting interviews with Martin de Ronde here and here.
Social entrepreneurship is no new thing, it always existed. Social entrepreneurs recognize social problems and use entrepreneurial principles to organize, create, and manage a venture to make social change. Success for them is related to the impact they have on society. That is different to business entrepreneurs who typically measure performance in profit and return. (source of defintion: wikipedia)
But more or less new is, that there is a big movement of social entrepreneurs using the Internet, digital media or web2.0 mechanisms to let the big change happen. One of the most famous examples is the US-based kiva.org founded in November 2005, enabling micro loans for entrepreneurs all over the world through an Internet based platform where anybody can participate by contributing as little as 25$. Being enormously featured through press and media such as CNN and BBC, or through personalities and politicians such as Bill Clinton, kiva could raise more than impressively 45mill$ for more than 63.000 loans so far. Seth Godin already called it in 2005 "...a great first step in opening up bottlenecks." And Guy Kawasaki mentions six lessons which any entrepreneur can learn from the kiva phenomenon. So take your courage and change the world!
Just in case you plan to set up you own social business, here is a great presentation on how to plan your social enterprise:
From 24 to 26 September 2008, hundreds of creative minds from all over the world came together in Amsterdam for the third PICNIC. For nice fotos, shot at the event follow the link to the eventsite picnicnetwork.org
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