Posts Tagged ‘Internet of Things’

mg // 16.07.2009

Bruce Sterling: Trying to nail ice cubes together (presentation) @ Lift France

„We may build an internet of things and not see it. We won’t be able to see it any more than barcodes or the green house effect – a phantom for visionaries. It’s not such a bad thing, it might be in fact the victory condition“ says Bruce Sterling. In his presentation at Lift France, the American Science fiction writer mainly talks about the wrong aspects of his spime theory since in his opinion this is the only way to prove if a theory is good. Bruce predicts that an internet of things will start in physical places, in centers of excellence. People will get good in doing it in particular areas. Then they refine the practice and it spreads out physically from there. He unifies six big trends in his talk „trying to nail six icecubes together“: 1. Analog tools have gone away 2. Identification: Tags, Barcode, RFID 3. Tracking systems 4. Powerful search engines 5. 3D virtual models of physical objects, 6. Sustainability through recycling. According to Bruce, the green house effect which is a trash problem is the very worst and deadly serious problem our civilization faces:„It’s very difficult to make people care about trash. We have not found a way to let industry pay us to save our own lives. My spime scheme is kind of a trick to make that important accomplishment more possible. Taking ICT technology, wrapping up objects and as a sort of an after effect we wrap up the trash. We may be crushed by climate change while we are still trying to boot our netbooks...“ Click here for all videos from Lift France.
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mg // 29.06.2009

The Five Most Inspiring Authors, Lateral Thinkers and Visionaries

Do you ever struggle for inspiration...the spark you need to be innovative? Here are five bold authors and visionaries and their thought-provoking books: Jeff Jarvis, Don Tapscott, Rafi Haladjian, Henriette Weber and Tara Hunt.

Jeff Jarvis’ exceptional book „What would Google do?“ isn’t really about Google but about the major changes that we are going through right now both in society and in the economy. It offers valuable insights for anyone seeking to participate in the Internet culture and to maximize the opportunities that exist in the Google era.

Don Tapscott’s „Wikinomics“ is a brilliant guide to one of the most profound changes of the twenty-first century: Mass collaboration and the growth of massive online communities. It illuminates how collaboration and communication technologies are democratizing the creation of value: The more you share, the more you win.

French-Armenian businessman Rafi Haladjian is passionate about pervasive networks and smart objects: His company Violet created the first internet connected rabbit Nabaztag and intends to connect every single object surrounding us to the network thereby building the Internet of Things.

Social marketing rebel extraordinaire Henriette Weber from Toothless Tiger draws parallels between rockbands and businesses, rockstars and employees. Her e-book „Why every company should be a rock band“ has been filmed by Andrea Vascellari and can be downloaded for free here.

„Whuffie“ is Tara Hunt’s word for social capital in the Web 2.0 landscape. With „The Whuffie Factor“ the cofounder of community-marketing consulting firm Citizen Agency offers a strategic guide for anyone interested in using the power of online social networks for business success.

Female entrepreneurs have it tougher than men: Next Monday we'll be introducing "The Five Most Promising Female Entrepreneurs". Stay tuned!
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