Posts Tagged ‘Christian Geissendoerfer’

„Inside The Scene“ is another great new format offered by Tiburon-TV: Follow Viktoria as she takes you inside the TechCrunch Berlin Event and introduces you to inspiring web entrepreneurs and their exciting startups!

Among others, the German startup scene was represented by Björn Behrendt - co-founder and CEO of mobile question & answer portal hiogi (click here for Viktoria’s interview with Björn), Nico Hagenburger from Service Marketplace Susuh, Phillipp Berner from Video Shopping Portal ViCommerce as well as Thomas Hessler from Affiliate Network Zanox.

Christian Geissendoerfer – CEO of mobile coupon platform YOOSE – offered inspiration and practical tips on the art of bootstrapping, while Fabienne Serriere - CTO of Online Consultation Platform doctr – impressed the audience with an outstanding pitch.

The TechCrunch Berlin Event also attracted „King of Networking“ Sarik Weber from Mobile Communication Services Company cellity (here’s Viktoria’s interview with Sarik). Winner of the event’s startup competition was Social Gaming Network platogo.

Alexander Jung and Eric Wahlforss from SoundCloud sponateously hosted the TechCrunch Europe afterparty on their large roof. The guys behind the Music Platform proved that even in times of crisis there’s good news: They just received two and a half million euros for their startup :)

Starting today, Tiburon-TV will be publishing a new Monday series „The Top 5“. We picked the five most promising German Startups to kick off this new weekly series: Plista, barcoo, Twidox, Yoose and hiogi. Berlin-based startup plista.com, co-founded by Dominik Matyka, offers a personalized Internet user-experience and helps you discover new relevant content. It works on every channel as well as cross-domain as an item independent browser extension. Plista’s CIO Andreas Richter presented the startup at the Plugg Conference’s Startups Rally. Another startup from Germany’s dynamic capital city is barcoo.com, co-founded by Benjamin Thym. Barcoo’s mission is to offer transparency to consumers during shopping: The product’s 1D-barcode can be scanned with the barcoo application on one’s mobile and the consumer gets test ratings, local price comparisons and recommendations as well as ecological information on the scanned product. Wiesbaden-based startup twidox.com – founded by twin brothers Nicholas and Daniel MacGowan von Holstein as well as Jan Deppe is a free online library of documents that allows users and organizations to upload, share and manage their documents with direct access to any documents that can be found. The company focuses on large organizations within the European market and cooperates with Amazon, the United Nations and Creative Commons. Twidox has won third place of the best start-ups at this year’s Nonick conference in Bilbao and has been selected for the elevator pitch at next09. Yoose.com will be launching very soon its mobile coupon platform in Berlin with a very localized offering for Berlin-based retailers. „As soon as we have the first returns out of that launch, then we’ll take it quickly to other German cities and later on we’ll go international“, says founder and CEO Christian Geissendoerfer and adds „we’ll look into Asian countries since they are very open to new technology.“ The German startup teamed up with Aloqa and presented its service at the Mobile World Congress in Barcelona in February. Question & answer portal hiogi.com offers high-quality mobile answers for all mobile questions. All questions via the mobile portals or wireless email are free. To learn more about the startup, please watch hiogi's pitch from Le Mobile 2.0 as well as a mini video with hiogi’s co-founder and CEO Björn Behrendt. Please note that in next Monday's "The Top 5" we will be presenting "The 5 Most Promising Swiss Startups"

In his interview with Viktoria, Yoose-founder and CEO Christian Geissendoerfer shares his ideas on making mobile advertisement different: „It’s often so annoying with all the ads that cover the content...We put all our energy on coupons on the mobile phone, i.e. 10% coupons for an adidas store or coupons that can be redeemed mobile or online again – like for a download of a mobile game.“ Christian adds that „more and more retailers and brands are looking into multichannel strategies and mix between the web and mobile, i.e. mobile social network aka-aki.“ While offering „a mobile coupon wallet“, location is one of the drivers for the company, even though it’s not Yoose’s main one. According to Christian, larger advertisers are especially keen on getting location-based advertisement to work. He explains: „Location-based coupons are not only interesting for big advertisers like McDonalds, where the coupon can show you the way to the next McDonalds, but also for small shops i.e. in a shopping mall.“ Yoose offers small flat fee packages of about € 20-50 per month for around 2000 coupons that can be distributed through the platform. There’s a performance-based model for large advertisers where Yoose charges for the redemption of coupons. Founded in 2008, Yoose.com will be launched officially in second quarter of 2009 in Berlin with a very localized offering for Berlin-based retailers. „As soon as we have the first returns out of that launch, then we’ll take it quickly to other German cities and later on we’ll go international“, says Christian and adds „we’ll look into Asian countries since they are very open to new technology – some of the ideas we implement even come from Japan...“ Last but not least - as Viktoria points out - Yoose could use other mobile applications as multipliers for its idea, so what we find here is undoubtedly a very interesting business model... To learn more about Yoose, please also watch Christian’s pitch. More videos from Le Mobile 2.0 can be found @ www.tiburon-tv.com

A four-minute pitch by CEO and founder Christian Geissendoerfer of Berlin-based Yoose.com (finally a pitch in English ;) Founded in 2008, Yoose offers „a mobile coupon wallet“: Everything that can be found in a consumer's wallet today i.e. loyalty cards, coupons or shopping lists will now be available on his mobile phone @ Le Mobile 2.0, March 2009 in Paris, France

Please visit our website www.tiburon-tv.com to learn more about Le Mobile 2.0