Posts Tagged ‘Barcoo’

Eine leckere Nougattorte ganz ohne Milch und Ei? Kaum vorstellbar - und doch eine Selbstverständlichkeit für alle Veganer, Tiereiweissallergiker und Cholesterinbewusste... Auf der Suche nach ausgewählten Rezepten und Informationen rund um die vegane Ernährung hilft seit kurzem der Rezeptefuchs mit einer speziellen Produktdatenbank weiter. Gründerin Irina Itschert gibt sich optimistisch in Hinblick auf die Entwicklung des Veganerportals: „Im Moment haben wir rund 200.000 Aufrufe im Monat, mit steigender Tendenz. Bei 17% der Bevölkerung, die von Laktose-Intoleranz betroffen sind, gibt es genügend Firmen, die genau für diese Zielgruppe Produkte herstellen.“ Die Lebensmitteldatenbank kooperiert übrigens mit dem Berliner Startup barcoo und finanziert sich über Werbeeinnahmen - ein Grund mehr, bei der dmexco dabei zu sein.

Morgen geht’s weiter mit Gründer-Interviews von der dmexco!

Das Berliner Startup checkitmobile hat mit woabi (wo anders billiger) einen Service entwickelt, der iPhone Nutzer zu echten Schnäppchenjägern macht: „Woabi ist ein mobiler Preisvergleicher und Shopping-Assistent, den Du immer bei Dir hast“ sagt Mitgründer Höddi Tryggvason. Woabi sorgt dafür, dass Du beim Einkaufen nicht über Tisch gezogen wirst – ein kurzer Scan des Barcodes und schon bekommst Du Produktbewertungen und 30-40% günstigere Online-Angebote auf Deinem Handy.“

In gut zwei Monaten ist es soweit und woabi ist auf den iPhone, Android, Symbian und Windows Mobile Plattformen gelaunched. Eine Herkulesaufgabe ist der Ausbau der Produktabdeckung: Der Druck, zig Millionen Produkte abzudecken ist riesengross – die Leute greifen nämlich nicht nur nach der Digitalkamera, sondern auch nach dem Jogurt und Shampoo. Konkurrenz kommt vom Berliner Unternehmen barcoo, doch das sieht Höddi recht gelassen: „Wir sind technisch und die Produktinformationen betreffend weiter und haben eine etwas andere Positionierung.“ Immerhin hat woabi nach zwei Monaten bereits 10-15.000 Downloads – und das ganz ohne Marketing...

Hier findet Ihr Höggi's Präsentation vom Mobile Monday Berlin sowie weitere spannende Interviews und Präsentationen rund um LBS.

From new online services to software applications - there are plenty of bright innovations from startups to enhance the mobile experience. In today’s edition of “The Top 5”, Tiburon-TV introduces five intriguing mobile companies with promising products: Goojet, Nulaz, Yoose, Campfire with CATOOZ and barcoo.



Mobile Widget and Communication Platform Goojet offers direct access to a real-time feed of news, blogs, videos and user-generated posts tailored to the preferences of its users. Goojet runs on 400+ devices and has become the #1 mobile social media in its home market, France. The startup has just raised its second round of financing to the tune of €6 million.



With interactive location based service Nulaz you can see where your friends are, share locations, view local info as well as send and receive messages. Amsterdam-based M2Mobi has just released Nulaz 0.3 with a completely touchable interface that will allow you to go through the whole application without any keyboard. Click here for a Nulaz pitch from Plugg conference.



Berlin and Singapore-based Yoose is introducing a new location-aware mobile couponing ecosystem. Without cluttered wallets, coupons, loyalty cards, shopping lists, and the like can be kept in your pocket on your cellphone. Click here to also watch a Yoose pitch.



Danish Campfire A/S offers an interactive comic book service for mobile handsets called CATOOZ. All comics on the mobile comic platform are digital adaptations of well-known printed stories, but with added sound and vibration effects. The service is currently available in Denmark, Norway, Sweden, Finland, and Germany.



Barcoo offers transparency to consumers during shopping: After having scanned the barcode of a product with a cell phone camera, the shopper gets specific information on the scanned product - price comparisons, user ratings, allergy and organic information as well as information concerning sustainable consumerism.

Next Monday will be all about the gaming industry, introducing “The Five Most Promising Gaming Startups”. Click here to watch earlier episodes of “The Top 5”.

Starting today, Tiburon-TV will be publishing a new Monday series „The Top 5“. We picked the five most promising German Startups to kick off this new weekly series: Plista, barcoo, Twidox, Yoose and hiogi. Berlin-based startup plista.com, co-founded by Dominik Matyka, offers a personalized Internet user-experience and helps you discover new relevant content. It works on every channel as well as cross-domain as an item independent browser extension. Plista’s CIO Andreas Richter presented the startup at the Plugg Conference’s Startups Rally. Another startup from Germany’s dynamic capital city is barcoo.com, co-founded by Benjamin Thym. Barcoo’s mission is to offer transparency to consumers during shopping: The product’s 1D-barcode can be scanned with the barcoo application on one’s mobile and the consumer gets test ratings, local price comparisons and recommendations as well as ecological information on the scanned product. Wiesbaden-based startup twidox.com – founded by twin brothers Nicholas and Daniel MacGowan von Holstein as well as Jan Deppe is a free online library of documents that allows users and organizations to upload, share and manage their documents with direct access to any documents that can be found. The company focuses on large organizations within the European market and cooperates with Amazon, the United Nations and Creative Commons. Twidox has won third place of the best start-ups at this year’s Nonick conference in Bilbao and has been selected for the elevator pitch at next09. Yoose.com will be launching very soon its mobile coupon platform in Berlin with a very localized offering for Berlin-based retailers. „As soon as we have the first returns out of that launch, then we’ll take it quickly to other German cities and later on we’ll go international“, says founder and CEO Christian Geissendoerfer and adds „we’ll look into Asian countries since they are very open to new technology.“ The German startup teamed up with Aloqa and presented its service at the Mobile World Congress in Barcelona in February. Question & answer portal hiogi.com offers high-quality mobile answers for all mobile questions. All questions via the mobile portals or wireless email are free. To learn more about the startup, please watch hiogi's pitch from Le Mobile 2.0 as well as a mini video with hiogi’s co-founder and CEO Björn Behrendt. Please note that in next Monday's "The Top 5" we will be presenting "The 5 Most Promising Swiss Startups"

Viktoria’s first interview from MobileCamp Dresden is with Benjamin Thym, co-founder and CEO of Berlin-based startup barcoo.com: „It is our mission to offer transparency to consumers during shopping.“ In a short presentation, Benjamin starts the barcoo application on his mobile and scans a barcode. After the product is identified via internet on the phone, he gets test ratings, local price comparisons and recommendations as well as ecological information on the scanned product. Benjamin points out that „it is a barcoo innovation to use 1D-barcodes, which are already on every product unlike other mobile startups that are doing 2D-barcodes.“ Barcoo’s three co-founders all grew up in Tuebingen, a traditional university town in Southern Germany. In order to found the mobile startup at the end of 2007, they all quit their jobs and moved to Berlin. Barcoo is self-financed with additional support from the EU and will be receiving investment at the end of this year. Benjamin explains: „We do mobile marketing and context sensitive advertising as well as shopping provisions. On top of that we offer premium information to costumers, i.e. ‚traffic lights’ for groceries with too much fat or sugar in it.“ The barcoo app works on Nokia, Sony Ericsson as well as on Google Androids and will be offered quite soon for Blackberries and iPhones. Barcoo is still looking for partners with interesting information for shopping consumers and will most probably be offering a revenue share – so go for it... More interviews from MobileCamp Dresden will follow in the days to come here.