Here we go with more insight views on the Brazilian market. We met the ; co-founders of Mobile Monday Sao Paulo: Fernando Dias and Ronaldo Fernandes. They do not only provide interesting facts on the Brazilian mobile market, they also provide hints on how to succeed there as foreign startup or company. And they are launching a TV-Show about the mobile industry, not only for the internet but for real TV.
Here a preview on some of their insights: Did you know that the iTunes store is not available in Brazil? They also mention, that SMS continues to be the killer application in Brazil having a 100% market coverage.
Besides running Mobile Monday Sao Paulo, Fernando Dias is CEO of Pure Bros Brazil, the main SMS billing integrator in Brazil. Ronaldo Fernandes is general manager of Roda Kafe, a mobile advertising agency.

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