One of France's leading voices on innovation is Marc Giget, Professor and Chair of Technology and Innovation at Paris' National Center for Arts and Crafts (Cnam). There he has created the "Innovation Tuesdays" which have become a gathering place for big and small innovators, students and researchers looking for new ideas, case studies and inspiration. In his presentation at Lift France, the innovation expert talks about the many different aspects of innovation in today’s quickly changing world. In Marc’s view, we're living in the era of „Do it yourself innovation“ which is ideal for small teams like the one of electric vehicle producer Venturi. Today, everybody can be innovative and in the center of the system! Click here for an overview of interviews and presentations from Lift France 2009.