Kjell Fischer, co-founder of Jupidi GmbH, seems to be very convinced that the iPhone has caused a revolution in the mobile market: During his presentation he (almost) only talks about the huge hype behind the iPhone with no time left to introduce Jupidi’s apprupt solution.
Kjell recounts: „iPhone has cut out the middle man - the content aggregators and operators, thereby allowing developers to distribute their own mobile apps internationally. In the first six months of the existence of the iPhone Store, 500 million apps have been downloaded followed by another 500 million downloads in the next three months. The biggest players of the gaming industry are entering the market – Vivendi and Gameloft with over 40 high-quality applications. Also every brand wants to enter the iPhone market: VW has developed an application together with FISHLABS, iglo is offering memory games in its App Store.“
There’s no doubt that the potential for the iPhone is big: It’s very cool to have an iPhone app, every player has to have one – and there are multiple apps for every target group out there. Despite all these advantages, iPhone developers have a problem: They have to market their application...That is exactly when apprupt comes into play: Jupidi’s apprupt solution helps developers build App Stores to find their users and access their target group.
Want to learn more about apprupt? Come back tomorrow. We’ll be posting Viktoria’s interview with Kjell Fischer. Click here for other videos from Mobile Monday Berlin.

24.06.2009 at 11:06
[...] of user structure or with the need to market his app can contact Kjell. Did you already watch Kjell’s presentation? Click here to check out all videos from Mobile Monday [...]