Did you know that StudiVZ is by far the largest website in Germany – even bigger than any German TV channel, with far more messages per day per minute than something like Twitter has on a worldwide basis? While Facebook has 60% of activity in any given month with users spending an average of 10 minutes on the site, StudiVZ’s stats show 80% of activity with users staying about 30 minutes on their site. And what are the plans of the VZ-Networks (StudiVZ, SchuelerVZ, meinVZ) in the area of mobile entertainment?
According to CEO and tech/mobile maniac Markus Berger-de León they plan to provide cool services to their 14 million users: „Everybody talks about apps and browsing, but social networking is the big growth rate, mobile of course. It’s all happening in the UK and many other European countries, whereas it’s not happening yet in Germany.“ So far, StudiVZ launched a mobile portal as well as an iPhone and Android app. Markus says: „It’s all at a very very early stage. We’re developing far more and will be adding a lot of functionality and applications – music, video, games, location based services and events. All of this is done based on open standards, we’re gonna go straight to OpenID and OpenSocial. But just like everybody else we do need good data traffic rates. That’s the only thing that is holding up the market in Germany.“
Tomorrow we will be posting Viktoria’s interview with Markus on our blog. For more videos from Mobile Monday Berlin, please click here.