He is the founder of www.webnews.de (sold last year) + www.deutsche-startups.de (news about the german startup scene).
"You need a long breath" and its like a roller coster if you startup.
"I wrote the best business plan ever but it was of no use at all..."
widgets or buttons for viral effects are the most effective marketing tools ever, adwords scaling the fastest, afilliate programs also good etc. PR never really worked for him...
Big coops like having an integration on the tkom-site for webnews.de didn't bring any huge traffic at all, it's always over estimated.
Etc etc... Really open and interesting words! :)
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www.tiburon-tv.com
www.twitter.com/vik_t
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