Danielle Grossi, Managing Director at smeepe.net, thought „we need to have a solution to make the planning of events much better and to automate it.“ Danielle, who put her event- and IT-background together, has a seperate, event-planning company: „Based on that experience, we decided we need to put a little bit of programming behind it, spin it off in two different platforms and allow other people also to profit from this kind of technology.“ „Smeepe is an online portal that connects its searchers with the services they are looking for at the first try at various locations and enables searchers to rate their services“, explains Danielle. „We are making sure the technology is easy, transparent and efficient so that you get the information you need in a very short and clear format.“ Smeepe is both self-funded and also uses investor funding: „We will be releasing very soon a beta version and will be branching out into other business fields, not only events“, mentions Danielle. Thinking about the future of smeepe, Danielle says: „I always think of Amazon – I like the approach...that they focus on one thing and then opened it up to everything. With regard to end services for customers, I hope we can get with smeepe also to that point.“ Danielle, who describes herself as somebody who always wanted to do something big, finds she has „what it takes to be an entrepreneur and stick it out. Persistence is the key!“ She thinks „if a woman wants to do that she needs to follow her dream – whatever it is, if it’s starting a company or starting a family. She should do what she feels is the best for her...“ Viktoria also interviewed Peter Vogel, Suhas Gopinath, Rico Wyder, Farley Duvall and Vittorio Mischi at the StartUpCamp Switzerland. More interviews will follow in the days to come @ www.tiburon-tv.com.

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